Our mission is simple:
build instructional coaching systems that grow teachers and raise student achievement.
We believe instructional coaching is the most powerful tool for improving teaching and learning, but only when it’s done with clarity, consistency, and purpose.
Too often, coaching in schools is reactive, disconnected, or dependent on one person’s style. That’s why we exist: to help schools create coaching systems that are sustainable, impactful, and designed for long-term success.
Our vision is a world where every educator feels supported, every student receives high-quality instruction, and every school has the structures in place to make that happen.
OUR APPROACH
The Simply Coaching Framework™ is built around three core anchors: focus areas that run through all of our work. These anchors help schools strengthen instructional coaching from every angle: building strong systems, developing the people who lead and teach, and using data to drive collective results.
Each anchor is supported by a signature framework, giving schools a clear, practical way to make progress in every area.
Anchor 1: Establish the System
This anchor is about moving from coaching that happens here and there to a clear, school-wide structure that everyone understands. When the system is in place, teachers know what support is available, how to access it, and what to expect. Coaching becomes part of the school’s regular rhythm, built into the vision, schedules, and priorities, so it’s not something extra; it’s just how the school works. The S.I.M.P.L.E. Blueprint™ guides this anchor by helping leaders and coaches design a Teacher Support System that is clear, consistent, and sustainable.
Anchor 2: Develop Educators
This anchor is about moving from one-size-fits-all professional development to growth that’s intentional and personalized for every educator—coaches, teachers, and leaders. It recognizes that the people in the system are the biggest driver of student success, so their learning needs to be ongoing, connected to real classroom practice, and tailored to their roles.
The Simple CoachPath™ supports coaches in building clarity, organization, and strong instructional tools. The Simple GrowthPath™ helps teachers strengthen their practice in key areas like classroom organization, management and culture, content, and instructional execution. The Simple LeaderPath™ equips school and district leaders to create the conditions for coaching to thrive, protect time for the work, and support both coaches and teachers effectively.
Together, these frameworks ensure everyone in the school has a clear, role-specific path for growing their skills and confidence.
Anchor 3: Drive Collective Impact
This anchor is about moving from isolated improvements in individual classrooms to a shared responsibility for student success across the whole school. It focuses on building a culture where teachers, coaches, and leaders work together, use data to guide decisions, and hold themselves accountable for results. Progress isn’t measured only by individual wins, but by school-wide growth in teaching and learning. The Simple DataCycles™ framework supports this anchor by giving teams a clear process for reviewing academic and behavior data, identifying next steps, and tracking the impact of their actions over time. The P.A.R. Coaching Cycle (Plan, Act, Reflect) works alongside DataCycles to guide one-on-one and small group coaching, helping educators set clear goals, implement strategies, and reflect on their results. Together, these tools turn collaboration into measurable improvement so every student benefits from the collective expertise of the team.
WE VALUE
Simplicity
We simplify complex coaching concepts, making them accessible and actionable, so educators can implement immediately with confidence.
Impact
We build the capacities of coaches and school leaders, creating a ripple effect that enhances teacher performance and student outcomes.
Community
We foster authentic connections and a supportive network where educators learn and grow together.
Sustainability
We design programs and resources that ensure long-term success, helping coaches and school leaders implement, reflect, adapt, and refine their practices.
IMPACT
Since 2016, Simply Coaching Co. has trained and supported over 20,000 educators in 25+ countries, helping schools transform coaching from a series of activities into a cohesive, results-driven system. Our work has strengthened coaching practices, improved instruction, and raised student achievement—while building the capacity for those results to last.
What Schools and Educators Are Experiencing:
reported a significant increase in their confidence and preparedness to lead coaching sessions, up from 42% before.
felt equipped to support teacher growth effectively, compared to 38% before.
saw major improvements in collaboration with teachers, up from 29%.
felt more confident in their teaching abilities, compared to 41% before.
reported improved instructional practices, up from 36%.
saw measurable gains in student achievement, up from 25%.
sustained improvements in both coaching practices and student outcomes long after implementation.
Download the Case Study
Want the full story? Download the case study and see how our partnership helped transform a high-needs school through coaching.
Meet the Founder
Nicole S. Turner is a nationally recognized K–12 education leader, author, and creator of the Simply Coaching Framework™. With 18 years of experience as a teacher, instructional coach, school leader, and state-level school improvement specialist, she has helped thousands of educators build sustainable coaching systems that raise teacher effectiveness and student achievement.
Guided by her belief that when we grow teachers, we grow students, Nicole founded the Simply Coaching Summit and authored Simply Instructional Coaching (Solution Tree Press) and The SIMPLE Blueprint for Instructional Coaching™ Workbook. She is an active member of Alpha Kappa Alpha Sorority Incorporated, National Sorority of Phi Delta Kappa, and the Indiana State Teachers Association.
Nicole is a proud mother of three: Josh, a U.S. Navy Petty Officer First Class; Krissy, a college senior; and Justin, a college freshman. She is dedicated to making a real difference in education by equipping educators with practical support, fostering strong professional communities, and helping schools implement strategies that lead to meaningful, lasting change for both teachers and students.
OUR TEAM
Nicole S. Turner
CEO, Founder &
Chief Learning Officer
With over 18 years of experience as a teacher, coach, and school improvement specialist, she helps schools build instructional coaching systems that grow teachers and raise student achievement. Nicole is the creator of the Simply Coaching Framework and a sought-after speaker and trainer nationwide.
Katie Gloekler
Operations Specialist
Katie is a dedicated educator and mother of four with a master’s degree in elementary education from Virginia Tech—Go Hokies! After nearly a decade in the classroom, she transitioned to supporting students, teachers, and leaders in new ways. Outside of work, Katie enjoys traveling and spending time with her family.
Alesha Henderson
Partnership Specialist
With over three decades in education, Alesha combines deep passion with proven expertise to drive strategic growth and help organizations achieve their goals. Her career spans from classroom teaching to executive leadership, giving her a unique perspective on the full spectrum of education. Known for her keen ability to identify needs and design sustainable solutions, Alesha is the trusted partner who can take your work to the next level.
Courtney Thompson
Community Specialist
Courtney has spent 16 years in Virginia as an elementary teacher and instructional/innovative learning coach. A proud human and dog mom, she thrives on caffeine, collaboration, and a good true crime podcast. She enjoys walking, hiking, reading, and is still perfecting her gardening and sourdough skills, often with help from the local farmers market.
Nita Creekmoore
Coach & Facilitator
Nita is an educator and instructional coach consultant near Atlanta, GA, with over 21 years in public education—a 5th-grade literacy teacher, she champions relationship-centered, culturally responsive teaching and inclusive texts. Nita co-owns Creekmore Conversations, co-authored Every Connection Matters, and authored Read Outside Your Bubble (2025).
Ready to build coaching systems that last?
Start today and discover how clear frameworks, practical tools, and proven training can help you support teachers, strengthen instruction, and create lasting impact in your school or district.